This was created to open a space for those interested in getting to know the Innovation Team of MFEC in-depth and provide an important opportunity to enter the Corporate Startup career path for the public. The activity was a Business Case Workshop divided into Business Development, Operation & Product Management, Technology, and Marketing tracks. There were experts in each specific field providing straightforward advice, from inception of business ideas to developing future innovations.

Performance:

• 80 people expressed interest in joining the project.
• 33 people were selected to participate in the project.
• 2 project participants were hired as employees of the company.